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Brand Identity: Agropex Trading

  • The Atlas Groupe
  • May 29, 2020
  • 1 min read

Updated: Aug 14, 2020

Agropex Trading is an agricultural, global import and export company, specializing in the wholesale of dried goods. They primarily focus on the trade of paprika, garlic and a wide variety of beans from around the world. Agropex Trading has over 30 years of experince, and it was about time for there brand to showcase that. The Atlas Groupe re-designed their logo, created a desktop and mobile website, created content and we are currently working on their SEO. More to this case study coming soon.

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As you can see below, our re-brand of the original logo looks a bit cleaner. The burgandy color is still a part of the brand, we just chose to use the color on accents, trims and other subtle details around the brands marketing collateral. Agropex Trading has colectively over 30 years in business, and never having the need of a digital presence, because everything was primarily done by word of mouth and trade shows. Due to our current 2020 Covid-19 circumstance, these types of interactions are not ideal anymore. It was the perfect time to invest in a website and digital presence. After creating the Agropex logo, we created a website to fit the same style and feel.


Original Agropex Trading logo.
Here is the original logo, in the highest quality they had.



The rest of our case study coming soon....

 
 
 

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